Overview — Who We Are and What This Policy Covers
Business Gurukull is a Solar Growth Consulting firm based in India, providing lead generation systems, sales process design, CRM automation, and strategic consulting services exclusively to Solar EPC companies and solar installers.
This Privacy Policy applies to all information collected through our website (www.businessgurukull.com), our WhatsApp business communication, enquiry forms, strategy call bookings, and any consulting engagement you enter into with us.
By using our website or contacting us in any form, you agree to the terms described in this policy. If you disagree with any part of this policy, please refrain from submitting your information.
Information We Collect
We collect information in two ways — information you provide directly, and information collected automatically when you visit our website.
Information You Provide Directly
Information Collected Automatically
How We Use Your Information
We use the information we collect for the following purposes only:
- To respond to your enquiry — when you contact us via the website form, WhatsApp, or email, we use your details to respond to you personally and assess whether we can help your solar business.
- To conduct strategy calls — your business details help Sandip prepare a relevant, tailored diagnosis for your 30-minute strategy session.
- To deliver consulting services — if you engage with Business Gurukull, we use your business information to build systems, run campaigns, and provide recommendations specific to your situation.
- To send Solar Growth Insights — only if you have explicitly opted in, we send new articles, frameworks, and market observations via WhatsApp or email. You can opt out at any time.
- To improve our website — anonymised usage analytics help us understand which content is useful to solar founders and which pages need improvement.
- To run advertising — we may use anonymised audience data to show relevant ads to solar businesses on Google and Meta platforms.
WhatsApp & Email Communications
Business Gurukull primarily communicates via WhatsApp and email. When you message us on WhatsApp or provide your number on our contact form, you are consenting to receive responses via these channels.
Enquiry & Consulting Communication: Messages exchanged as part of your enquiry or consulting engagement are stored in our WhatsApp business account and/or CRM system (Zoho CRM) to maintain continuity of service. These records are accessible only to Sandip and authorised team members.
Insights Subscription: If you send the word "INSIGHTS" to our WhatsApp number or subscribe via email, you will receive Solar Growth Insights content — typically 1–2 messages per week. You can unsubscribe at any time by replying STOP (WhatsApp) or clicking the unsubscribe link (email).
WhatsApp's own policy governs how WhatsApp handles message data on their platform. We recommend reviewing WhatsApp's Privacy Policy for details on their data practices.
Third-Party Tools We Use
We use a select set of third-party platforms to run our business. Each of these platforms has its own privacy policy that governs how they handle data:
We do not share your personal data directly with any of these platforms beyond what is technically necessary for the tools to function.
Cookies & Tracking
Our website uses cookies — small text files stored in your browser — for the following purposes:
- Analytics cookies (Google Analytics 4) — help us understand how visitors use our website, which pages perform well, and where improvements are needed. These are anonymised and do not identify you personally.
- Advertising cookies (Google Ads, Meta Pixel) — track whether a visitor who clicked our advertisement later filled out our contact form. This helps us measure campaign effectiveness. These cookies may track your browsing across other websites.
- Session cookies — temporary cookies that expire when you close your browser, used for basic website functionality.
You can control or disable cookies through your browser settings. Disabling advertising cookies will not affect your ability to use this website, but will affect the accuracy of our ad performance measurement.
Data Storage & Security
Your data is stored in the following locations:
- Zoho CRM — for contact and engagement records. Zoho is ISO 27001 certified and stores data on secure cloud servers.
- WhatsApp Business — for communication records. WhatsApp uses end-to-end encryption for messages in transit.
- Google Workspace (Gmail) — for email correspondence.
- Local devices — some information may be stored locally on Sandip's work devices, which are password-protected.
We take reasonable precautions to protect your information from unauthorised access, disclosure, or loss. However, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security but we maintain industry-standard practices.
In the unlikely event of a data breach that affects your personal information, we will notify you as required by applicable Indian law within a reasonable timeframe.
How Long We Keep Your Data
We retain your information only as long as it is necessary for the purpose it was collected:
- Enquiry records — retained for 2 years from the date of your last interaction, in case you wish to resume a conversation or engagement.
- Active client records — retained for the duration of your engagement plus 3 years thereafter for reference and legal compliance.
- Newsletter subscribers — retained until you unsubscribe. After unsubscribing, your contact is removed from our active list within 7 days.
- Website analytics data — retained per Google Analytics' default retention settings (14 months for event-level data).
If you wish to have your data deleted before these retention periods expire, please contact us at contact@businessgurukull.com with the subject line "Data Deletion Request".
Your Rights
Under applicable Indian data protection law (including the Digital Personal Data Protection Act, 2023), you have the following rights regarding your personal data:
To exercise any of these rights, email us at contact@businessgurukull.com with the subject line "Privacy Request — [Right Type]". We will respond within 15 business days.
Children's Privacy
Business Gurukull's services are intended exclusively for business owners, directors, and professionals in the solar industry. Our website and services are not directed at individuals under the age of 18.
We do not knowingly collect personal information from anyone under 18 years of age. If we become aware that we have inadvertently collected such information, we will delete it promptly. If you believe a minor has provided us with personal data, please contact us immediately at contact@businessgurukull.com.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, legal obligations, or the tools we use. When we make significant changes, we will update the "Last Updated" date at the top of this page.
If you are an active client or Insights subscriber, we may notify you of material changes via WhatsApp or email. Continued use of our website or services after changes become effective constitutes your acceptance of the updated policy.
We encourage you to review this page periodically. The most current version will always be available at www.businessgurukull.com/privacy.html.
Contact Us — Privacy Queries
If you have any questions about this Privacy Policy, want to exercise your data rights, or have concerns about how your information is being handled, please contact us directly:
Also see our Terms of Service for the full terms governing your use of Business Gurukull's website and consulting services.